Modern business principals have evolved | Best Web Design

Modern business principals have evolved


In some aspects, it’s easier and other facets of businesses have become far more complex than ever before.

Back in the 20th century, a small business could only operate locally, selling their products and services to anyone in the vicinity of that business. Since then the world of business has changed drastically and for businesses to stay relevant in a very competitive market, they have to change the way they are marketing those products and services to their customers.

Content marketing allows businesses to release quality content to attract and retain more customers. The days of pushing people to become customers are over! Traditional marketing is becoming less effective by the minute and to become a market leader within your industry, you’ll need to adapt to new marketing methodologies to survive the traditional marketing apocalypse.

Instead of constantly pitching your products or services, you can now turn to content marketing to help your audience solve their pain points.



Content marketing allows businesses to release quality content to attract and retain more customers.

In 2019, we saw more frequent and higher-impact Google Algorithm changes, which forced more sites to focus on mobile-first best practices and on improving trust and expertise signals. As the landscape continues to change, so should content marketing strategy. The businesses that survive and thrive will be those that are most in tune with the latest trends. Knowing where and how to spend content budget effectively is a must.





To help keep you informed, we’ve put together a rundown of all the top content marketing statistics and trends that you need to know in 2020:


  • 56% of businesses reported they want to increase their content creation spending
  • 64% of content marketers use PPC or SEM for content distribution
  • 97% of content marketers choose to use prescriptive content
  • Stock photography (40%) and infographics (37%) are the most frequently used visual content
  • by 2022, mobile traffic generated from smartphones is estimated to increase by 10 times
  • 88% of mobile users searching for local information take action within a day of finding results
  • Mobile traffic has a 125% growth rate (vs. 12% rate for desktop traffic).

Research indicates that leading brands have all turned to content marketing to grow their brand voice amongst audience members. Prominent brands such as Microsoft and John Deere are prime examples.



John Deer vs Microsoft

Why? Simply because it works!

However Small and Medium businesses have also turned to content marketing to grow their brand reach in a very competitive marketplace.
October 1, 2020

The power of content marketing

/services/online-marketing/social-media/fadeInLeft Modern business principals have evolved with the turn of the 21st century In some aspects, it’s easier and other facets of businesses have become far […]